Felicia Day (Buffy, The Guild, Dollhouse, Dr Horrible) is a very business-savvy lady. When creating the The Guild, she kept ownership of the project, licensing the rights to companies to use the images (similar to what 20th Century FOX does with Buffy/Angel/Firefly).
Here’s her newest licensing project: the new Codex costume, available for Halloween
Read MoreTowards the end of the panel for The Guild at Comic-Con last Saturday, producer Kim Evey reflected on how quickly the web comedy series about a group of on-line gamers has grown in popularity:
"Felicia (Day) had a great script, and we knew it was about people who understood how to work the Internet machine. So, it seemed like a very logical step to bring it directly to the source. She had already been told by TV folk that it was too niche. Here we are, 2 1/2 years later, you guys are here…and they were wrong."
Read MoreSomewhere, there is at least one Guild fan who wonders how the show’s logo would look like it it were really Felicia Day, Vincent Caso (Bladezz), Jeff Lewis (Vork), Amy Okuda (Tink), Sandeep Parikh (Zaboo), and Robin Thorson (Clara) instead of their cartoon selves.
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